Losing the $20 Billion Revenue Gap Through Maximising the Programmatic Guaranteed Opportunity - an Lowe is CEO of AdSlot, formerly Webfirm Group Limited, based in Australia. Ian joined Webfirm Group as CEO in October 2012, bringing over 20 years media industry experience and 13 years managing high growth media and media technology companies, both privately held and publicly traded. Immediately prior to joining Webfirm Group, Ian was CEO of Facilitate Digital Ltd (ASX:FAC), where he launched Symphony - the world's first workflow and trading platform for media agencies - and led the company's international expansion into Asia, Europe and North America.